Inspiration Matters

Qadree El-Amin and Michael Jackson on tour to “Heal the World” in 1997.

Inspired by the humanitarian legacy of Michael Jackson and his clarion call to start with the “man in the mirror,” the Southpaw Strategy that he shared with his business manager, Qadree El-Amin, has been inducted into the College of Seers for Mount Kenya in East Africa to promote peace through the universal language of music.

Here, we honor the artistry of a new generation of musicians who blend diverse cultural rhythms and languages, united in their mission to positively influence change, love, and healing across the globe. Their innovative leadership reflects the rich tapestry of pop culture, celebrating the fusion of influences that define our global community.

At the heart of our message stands the majestic Mount Kenya, a timeless symbol of strength and resilience. As the highest water source nourishing the legendary River Nile Valley Civilization, it represents the interconnectedness of nature and humanity, reminding us of our shared roots.

Our Southpaw Strategy amplifies voices that resonate with the spirit of creativity and compassion. We invite you to embark on this transformative journey, exploring the music, stories, and initiatives that inspire change and foster unity.

Together, let’s heal the world, one note at a time.

The Label

Throwback With JAMES “ C10 “ ANDERSON at Muhammad Ali’s Camp, Deer Lake, Pennsylvania

From its “ready to rumble” origins in New Jersey, USA, the Southpaw label has risen to serve as the visionary caretaker for living legends, kingmakers and saints thanks to the solid leadership from its ubiquitous leader, Qadree El-Amin. Today, is passing the torch to the next generation of champions for humanity.

The Legacy

The Calling

The Southpaw Strategy has evolved into a soul searching mission to reconnect the universal reach of Michael Jackson’s fanbase with his calling to serve the greater good. The Hopi Elders and the Kikiyu College of Seers brought the answers from the Circle for Humanity and the majestic heights of Mount Kenya.